Non-traditional Media

 

Outdoor advertising is a constantly evolving set of media choices, with new options becoming available all the time.  Some may “fill in the gaps” where traditional out-of-home is unavailable, or reach a particular niche demographic or geographic area.  They can provide excellent complements to a larger OOH media campaigns, or provide cost-effective alternatives to more mainstream media.

 

With the wide variety of choices it’s important to consider non-traditional media when looking at your overall media plan.

 

Some of the popular types of non-traditional media include:

• Truckside Advertising
• Gas Station Ads
• Convenience Stores
• Wild Postings
• Aerial Advertising

and more . . .

 

“Non-traditional” media also encompasses other categories like guerrilla and event media – read more about them on their own pages.

Contact us to learn about all the types OOH media that are available to reach your client.