by Matthew Noll | Oct 5, 2010 | Daily Updates, Featured, Lifestyle media
Gas station advertising is continuing to grow in popularity, partly because of its cost effectiveness, but largely because of its ability to provide very specific geo-targeting of your demographic. Want to target by zip code? – No problem! Need to target...
by Matthew Noll | Mar 10, 2010 | Daily Updates, Featured, Gas Station Advertising
Out of home can provide some of the most cost effective media platforms, and offers a wide variety of options, so there’s almost always something to reach into your target market. For example . . . If you’re a short term health insurance provider...
by Matthew Noll | May 27, 2008 | Daily Updates, Featured, Gas Station Advertising, Lifestyle media
Talk about reaching your target demographic, it doesn’t get any better than this . . . (hint: read the ad then look at the car) Maybe if the out of home ad printed out a claims form – filled out in triplicate, filed the police report, and dispensed some...
by Matthew Noll | Mar 4, 2008 | Daily Updates, Featured, Gas Station Advertising, Lifestyle media
Gas Station ads are rapidly becoming a popular media for outdoor advertising(they’re also going digital, but that’s another story). People are close to the ads for several minutes and are more than happy to look at something other than the price on the...