Currently viewing the tag: "guerrilla media"
So you really want to engage with consumers? Why not play some video games together?
That’s just what Metro PCS is doing in Atlanta. They’re using a digital display vehicle as both a branding tool, and a way to interact with customers in a fun and [...]
QR Codes – they’re popping up all over the OOH landscape, and with good reason – they’re a great way for advertisers to create a connection with consumers, and deliver additional information.
But what are they? A QR Code is a special type of bar code that can be [...]
When the Hawaiian craft beer Kona Brewing wanted to raise awareness of their Longboard Island Lager on the mainland they turned to EMC for some creative media. Our solution for reaching summer beach crowds in California was a wall of Branded Surfboards, and an interactive Street Team that would [...]
Check out some video from our recent activation in Times Square for Travelzoo.
Everybody loves free coffee and snacks!
We had a great time in Times Square yesterday helping TRAVELZOO celebrate ringing the NASDAQ bell. The team was handing out coffee, animal crackers, t-shirts.
They were also equipped with iPads to sign people up on the spot for the “Travelzoo Top [...]
EMC Outdoor just wrapped up this exciting campaign for Rolling Stone, helping game developer UbiSoft create buzz and anticipation for their upcoming music game title “Rocksmith”. Crowds of music fans attending the hugely popular SXSW music, film and interactive festival were able to demo the game on this sleek wrapped Rocksmith bus.
When BUNN was looking for an exciting way to launch their new “Phase Brew” coffee brewers they turned to EMC for some non-traditional out-of-home that was much more than just your typical branding. Our team was deployed for a month to key BUNN target markets just ahead of the holiday shopping season.
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