by Matthew Noll | Mar 16, 2016 | Airport Advertising, Bus Advertising, Daily Updates, Featured, Traditional Media
As we enter our 25th year in out of home, we thought it would be fun to take a look back at some of the campaigns that helped shape our agency. This is the first installment in a series of legacy campaigns that we will be sharing throughout the year to celebrate...
by Matthew Noll | Nov 3, 2009 | Daily Updates, Featured, Lifestyle media, Mall Advertising
When Nationwide Insurance needed to find a cost-effective solution for reaching a large cross section of consumers in a number of diverse cities, we found an out of home solution that would work across all of their markets and demos throughout the country — reaching...
by Matthew Noll | Mar 17, 2009 | Daily Updates, Event Marketing, Featured, Non-traditional Media, Street Teams
When Nationwide Insurance needed to create some extra excitement at the annual BISA conference they turned to one of the coolest new out of home media to appear on the event marketing stage — Digital Display Apparel. These displays are essentially...
by Matthew Noll | Jul 18, 2008 | Daily Updates, Event Marketing, Featured, Mobile Billboards, Mobile Projection, Non-traditional Media
And then park them directly in front of 160,000 screaming NASCAR fans! (just don’t try trading paint with Dale Earnhardt, Jr. anytime soon) To help promote their new NASCAR sponsorship Nationwide Insurance wanted to be in the pole position at Speed Street...
by Matthew Noll | Oct 10, 2007 | Bus Advertising, Daily Updates, Featured, Traditional Media
They’re sure to liven up any concrete jungle. These buses, part of Nationwide Insurance’s 2007 summer branding out of home campaign, definitely add a little color to an otherwise bland urban landscape (we figure that’s a couple hundred square feet of...