5 Experiential Marketing Trends in 2019

5 Experiential Marketing Trends in 2019

As creating experiences becomes a bigger focus of marketers and their brands, let’s look at some trends that are shaping experiential marketing in 2019.
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How Location-Based Strategies Can Improve Destination Marketing

How Location-Based Strategies Can Improve Destination Marketing

Location-based marketing strategies allow travel and tourism brands to stand out in the market by reaching audiences at each phase of the engagement funnel.
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Christopher Augmon Joins EMC Outdoor as New VP of OOH Media Strategy [Press Release]

Christopher Augmon Joins EMC Outdoor as New VP of OOH Media Strategy [Press Release]

EMC Outdoor taps business development specialist and media expert, Christopher Augmon, to join their team of account executives as VP of OOH Media Strategy.
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Introducing Account LAB: How Our Strategy Team Can Benefit You

Introducing Account LAB: How Our Strategy Team Can Benefit You

At EMC Outdoor and EMC Events, we have officially launched our strategy team and named it Account LAB. This team acts as a strategic and creative plug-in, ready for engagement with you around your goals, challenges, and KPI’s related to out of home, experie...
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Meet Rainy McGrew, EMC’s Experiential Extraordinaire

Meet Rainy McGrew, EMC’s Experiential Extraordinaire

Rainy McGrew, is EMC Outdoor's Director of Insights & Development. Rainy is a woman who is always on the move, furiously exploring new ideas and clients. We ask her some questions about her background in Experiential Marketing, her perspective on the industry,...
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