by Matthew Noll | May 18, 2012 | Billboard Advertising, Bus Advertising, Commuter Rail & Subway, Daily Updates, Featured, Traditional Media
When TiVo wanted to announce all the new features of their service, the brand and their agency turned to EMC for an OOH campaign that would cover San Francisco. The result was a multi-media campaign designed to reach their audience at multiple key points throughout...
by Matthew Noll | Mar 9, 2009 | Billboard Advertising, Bus Advertising, Commuter Rail & Subway, Daily Updates, Featured, Gas Station Advertising, Guerrilla Marketing, Lifestyle media, Mall Advertising, Mobile Billboards, Non-traditional Media, Traditional Media, Transit Shelters, Truckside Advertising, Wrapped Vehicles
When Boost Mobile needed to amplify their presence in key markets throughout the U.S. they turned to EMC to tap into the power of outdoor. Boost’s target area was over 20 markets, as diverse as Flint MI, Boston MA, Nashville TN and Miami FL — each bringing its...
by Matthew Noll | Feb 6, 2009 | Airport Advertising, Billboard Advertising, Bus Advertising, Daily Updates, Featured, Non-traditional Media, Traditional Media, Wrapped Vehicles
. . . In the beginning there were the Bog People, and they got around in a big red double decker bus . . . Ok, it wasn’t really the Bog People in the bus, it was actually guests of the Natural History Museum of Los Angeles County. Since 2006 the Museum has...
by Matthew Noll | Aug 1, 2008 | Billboard Advertising, Bus Advertising, Commuter Rail & Subway, Daily Updates, Featured, Traditional Media
When the super-high-tech internet security company Trend Micro, wanted to announce their new personal internet security product to the Atlanta audience their agency Philip Johnson Associates turned to the low-tech power of out of home advertising to dominate the...
by Matthew Noll | Oct 10, 2007 | Bus Advertising, Daily Updates, Featured, Traditional Media
They’re sure to liven up any concrete jungle. These buses, part of Nationwide Insurance’s 2007 summer branding out of home campaign, definitely add a little color to an otherwise bland urban landscape (we figure that’s a couple hundred square feet of...
