by Jerry Buckley | Jul 6, 2017 | Bike Displays, Commuter Rail & Subway, Daily Updates, Event Marketing, Featured, Street Teams
With today’s political climate, advertisers are more keen than ever to get their messaging to their target audience in the most direct ways possible, especially in a market like Washington, D.C. A combination of specifically-targeted out of home media and an on the...
by Matthew Noll | Dec 18, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Scooter Advertising
When the national restaurant chain Cosí wanted to launch their new fall lunch menu in major urban markets they turned to EMC for an out of home solution that could be highly targeted, very flexible, and translate easily to each different market. Cosí wanted to reach a...
by Matthew Noll | Oct 17, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Wrapped Vehicles
On the heels of their OBIE award-winning out-of-home transit advertising, Peapod and their agency tapped EMC Outdoor to take the same concept on a 2013 summer mobile tour. The interactive mobile truck visited Washington DC, Baltimore, Philadelphia, New York City,...
by Matthew Noll | Jun 29, 2009 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media
What do you do if you want to reach event attendees outside the convention center, in an area where there is no traditional out of home media available? Well, if the event happens to be near water you can sail right up to the crowds. That’s exactly what Ciba...