How are Mobile Advertising and Out of Home Media Aligned? [Infographic]

We all know that the use of mobile devices is reshaping both consumer behavior, and the ways advertisers reach them. But have you stopped to think about how this newest media format relates to the oldest media format?

Our new info-graphic shares some interesting stats on how the Mobile and Out of Home advertising worlds overlap and intertwine.


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Matthew Noll
Director of Marketing and Digital StrategiesEMC Outdoor
Matt is crazy about outdoor advertising, design & technology, electric bass guitars, chocolate covered pretzels and scrapple. He has been working in the out of home industry for 20 years, is Co-Chair of the Geopath Futures Council.

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