by Matthew Noll | Jul 7, 2008 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media
Want to reach that “really hot & thirsty” demographic? Head for the beach with some giant branded sails! Bud Light Lime has been using this spectacular new media to make waves in Southern Californiathis summer. The sails have been creating buzz for...
by Matthew Noll | Feb 5, 2008 | Billboard Advertising, Daily Updates, Featured
OK, we know that “Thinking outside the box” is just a tad over-used, but how about “Thinking outside the billboard”. We always love to see advertisers use extensions, and this is a great example of why (although you have to wonder where to get...