Supporting Veterans Through Powerful Out of Home Advertising

Out of Home advertising has the power to go beyond promoting products and services and make a meaningful contribution to addressing pressing social issues. One campaign that exemplifies this potential is Rush Road Home's recent activation in Chicago, which aimed to...

Spreading Positivity and Gratitude at the Philadelphia Flower Show with IBX’s Gratitude Wall Initiative

The power of gratitude and positivity can unite communities, foster well-being, and create meaningful connections. IBX recognized this potential and launched an experiential marketing campaign at the Philadelphia Flower Show aimed at encouraging attendees to express...

V!brant Suicide Prevention Promotes the National 988 Lifeline with Out of Home

Out of Home advertising can be more than just promoting products and services. It can also be a powerful tool for advancing the public good by providing a platform for important messages. One example is the recent activation of V!brant's Suicide Prevention campaign....

IBX: Experiential OOH Reaches New Health Insurance Subscribers

At a time when public health is at the forefront of everyone’s mind, having health insurance to protect you from health and financial risks is more important now than ever. As of 2020, 31.6 million people of all ages are insured. Health insurance can cover these costs...

Peacock: Creating Hype and Turning Heads for Series Premiere

Since 1983, decades after plastering Hollywood with mysterious billboards bearing her name and Barbie-esque silhouette, the self-made urban legend can still be found zipping through the streets in her signature Pink Corvette.  Angelyne remains a hyper-local...
Anthem: Reaching New Health Insurance Subscribers with OOH Media

Anthem: Reaching New Health Insurance Subscribers with OOH Media

Developing a marketing strategy for a health insurance brand can be difficult due to the complexity, competition and sensitivity of the industry. We took these challenges head-on for our client, Anthem, by optimizing out of home media to raise awareness for their brands, and increase website traffic and enrollment.

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Intrinsic Wine Co.: Painted Wall Puts the ‘Art’ of Wine on Display

Intrinsic Wine Co.: Painted Wall Puts the ‘Art’ of Wine on Display

Winemakers and street artists work with materials found in their environment to create something that appeals to the senses. This shared nature of making wine and street art is why Intrinsic Wine teamed up with EMC to produce a painted wall advertisement in downtown Seattle to show the brand and new Cabernet Sauvignon.

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