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Hansen’s Natural Soda loves San Francisco (and outdoor advertising)

Hansen’s Natural Soda loves San Francisco (and outdoor advertising)

by Matthew Noll | Sep 3, 2009 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams, Wrapped Vehicles

When Hansen’s Natural Soda wanted to promote their “Hansen’s Loves San Francisco” Online Photo Contest, while also exposing Bay Area residents to their brand, they turned to EMC for some fun and exciting guerrilla out of home to make a big...

I’m ready for my close up Mr DeMille (or, how to engage attendees & collect valuable personal data with outdoor)

by Matthew Noll | Mar 17, 2009 | Daily Updates, Event Marketing, Featured, Non-traditional Media, Street Teams

When Nationwide Insurance needed to create some extra excitement at the annual BISA conference they turned to one of the coolest new out of home media to appear on the event marketing stage — Digital Display Apparel.   These displays are essentially...
Bloom’s street team “Shops Happy”

Bloom’s street team “Shops Happy”

by Matthew Noll | Aug 31, 2007 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams

EMC started the summer with a bang—and a giant Grocery Cart! Partnering with Bloom, “A different kind of grocery store” and their agency, EMC launched the “Shop Happy” street team, a way for Bloom to penetrate key markets in Northern VA, where other outdoor...
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