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Weetabix cereal makes a big splash with a 61% sales increase!

Weetabix cereal makes a big splash with a 61% sales increase!

by Matthew Noll | Jul 25, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Wrapped Vehicles

When Weetabix wanted to increase their brand awareness in key markets throughout the Maritime Provinces and their North American headquarters in Coburg, Ontario, they implemented a strategic media plan with a strong out of home component to complement local radio and...
MetroPCS: Using mobile out of home media to create an event

MetroPCS: Using mobile out of home media to create an event

by Matthew Noll | Oct 16, 2012 | Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Segway Advertising, Wrapped Vehicles

MetroPCS is building on the success of their out of home advertising campaign in Atlanta and taking it across the country to Los Angeles. They’ve also added an additional layer to the campaign by including a team of branded Segways. Segways are always a fun and...
Anheuser-Busch: Reaching baseball fans with mobile outdoor advertising

Anheuser-Busch: Reaching baseball fans with mobile outdoor advertising

by Matthew Noll | Oct 1, 2012 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards, Non-traditional Media

We just wrapped up a season long campaign helping Anheuser-Busch promote one of the new members of their product line — Shocktop — to baseball fans in San Francisco. The campaign was designed to reach Giants home games and ran for a large part of the 2012 season....
Indy 500: Reaching event attendees with mobile advertising

Indy 500: Reaching event attendees with mobile advertising

by Matthew Noll | Jun 4, 2012 | Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards

Mobile Billboards continue to be a great way to reach event attendees — like race fans at the Indianapolis 500. Mobile billboards can take your message directly to your audience, whether they are race fans, music fans, doctors at a medical meeting, or business...
Take me (and some outdoor advertising) out to the ballgame!

Take me (and some outdoor advertising) out to the ballgame!

by Matthew Noll | Apr 25, 2011 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media

  Spring is in full swing everywhere, and that means fans are heading back to the ballpark for baseball season. We were very pleased to execute this mobile billboard campaign for Budweiser to cover the Giants home-opener series in San Francisco. Mobile billboards...
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