IBX: Experiential OOH Reaches New Health Insurance Subscribers

At a time when public health is at the forefront of everyone’s mind, having health insurance to protect you from health and financial risks is more important now than ever. As of 2020, 31.6 million people of all ages are insured. Health insurance can cover these costs...

Peacock: Creating Hype and Turning Heads for Series Premiere

Since 1983, decades after plastering Hollywood with mysterious billboards bearing her name and Barbie-esque silhouette, the self-made urban legend can still be found zipping through the streets in her signature Pink Corvette.  Angelyne remains a hyper-local...

FEMA Helps Ease the Burden of COVID-19 With Out of Home

The COVID-19 pandemic severely affected lives around the globe. Isolation, contact restrictions, and economic shutdowns completely transformed individuals everywhere. Our most recent Out of Home activation for the Federal Emergency Management Agency (FEMA) utilized...

Conference Marketing Amplified through Out of Home

The American Academy of Ophthalmology tapped EMC as its official partner to support and manage its outdoor tradeshow conference sponsorship opportunities. Our trade show marketing team worked closely with the organization and the exhibiting advertisers to plan and...

Flower Wall Creates a “Living” OOH Social Space Inside PSTM

EMC and Allergan Natrelle worked closely to plan and execute a living flower wall inside Plastic Surgery The Meeting (PSTM) that created a space to drive attendees to their booth and that event attendees could visit multiple times during their stay. Allergan wanted to...
Mexico Tourism: OOH Brings Adventure to the Adventurous

Mexico Tourism: OOH Brings Adventure to the Adventurous

Travel and tourism brands are competing for consumers’ attention in one of the most challenging industries. Out of Home is an advertising format unique for its ability to serve large scale brand awareness and consideration for destination brands, and it can target audiences in key feeder cities.

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Legacy Campaign: Lacoste – US Open 2005

Legacy Campaign: Lacoste – US Open 2005

Way back in 2005 (2 years before the iPhone came out) we ran this campaign in NYC for Lacoste. Their goal was to target the crowds attending the U.S. Open. We worked with Lacoste and their French agency to build a plan that covered the island of Manhattan via the bridges and tunnels, as well as interior roadways in key targeted neighborhoods.

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Wegmans: Do what you love, love what you do!

Wegmans: Do what you love, love what you do!

Wegmans and their agency teamed up with EMC Outdoor to reach pockets of neighborhoods in Medford, MA for a recruitment campaign. Based on the location of the Wegmans, EMC Outdoor examined reaching the local audience within a 15 to 20 mile radius of the opening store.

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NerdWallet: Going Underground to Breakout in the Tech World

NerdWallet: Going Underground to Breakout in the Tech World

With industry giants like Facebook, Apple and Google dominating ad spaces large and small across San Francisco, how does a startup stick out and make an impression? Answer: by exclusively taking over of one of BART’s busiest stations located between the Financial District and SoMa, of course!

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Earth Fare: Targeting Stores Across the Country

Earth Fare: Targeting Stores Across the Country

Trying to target several store openings across multiple markets around the country can prove to be difficult for some advertisers.
That’s why Earth Fare and their agency turned to EMC for an OOH solution that could find the best solutions to target a 3-5 mile radius around each opening store within a market.

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ADOBE: Reaching Dreamforce Attendees

ADOBE: Reaching Dreamforce Attendees

Everyone that knows about Dreamforce wants to attend Dreamforce, and 2016 was no exception with over 170,000 attendees descending on San Francisco. Adobe wanted to make waves at this huge event and...

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