by Matthew Noll | Aug 19, 2013 | Billboard Advertising, Daily Updates, Featured, Traditional Media
Opening a new retail location is a big deal. When that location is your new Manhattan flagship it’s a really big deal. So, when Lane Bryant and their agency wanted to announce the grand opening of their new store in a spectacular way, they turned to digital outdoor...
by Matthew Noll | Jun 6, 2013 | Billboard Advertising, Event Marketing, Featured, Non-traditional Media, Wrapped Vehicles
Out of home media is ideal to reach event attendees with the proximity of traditional media to convention centers and hotels. With the addition of digital media – like this digital billboard – it also provides advertisers with the flexibility to use multiple creative...