The omni-channel paradigm is the Holy Grail of modern advertising, yet there have been significant obstacles in achieving it. Out of Home can provide a powerful additional touchpoint and tool by improving the ability to positively identify audiences (one of the most crucial elements) and bring them into the digital environment.
By leveraging technologies like virtual reality (VR), augmented reality (AR), and 3D design, immersive marketing aims to create transformative experiences that deeply engage the senses, emotions, and imagination of consumers.
Our study, Beyond the Booth, provides actionable insights into the exhibitor experience and their attitude toward sponsorship opportunities.
We work hard every day to live up to our Core Values. Our President, Christie Massey take a look at our third value: We Lift Each Other Up
Out of home (OOH) media is an innovative and integrated type of location-based messaging. It takes...
By leveraging technologies like virtual reality (VR), augmented reality (AR), and 3D design, immersive marketing aims to create transformative experiences that deeply engage the senses, emotions, and imagination of consumers.
Our study, Beyond the Booth, provides actionable insights into the exhibitor experience and their attitude toward sponsorship opportunities.
