Image of billboard advertising used by a national restaurant chain to drive traffic to local stores
Image of a national billboard advertising campaign for a retail food product
Image of billboard advertising used to reach business professionals
Image of a national billboard advertising campaign for a major retail chain
Image of billboard advertising for a national cell phone service provider
Any Billboard, Any Market - One Expert Source
Simplify your billboard advertising and out of home media planning with one expert partner.

Providing expert assistance with billboard advertising for 24 years.

EMC Outdoor is the USA’s premiere billboard advertising expert. We work in any domestic market, and internationally. With a few details we will quickly present you with the best available billboard locations in the areas you are considering.

Find the right billboard advertising locations through us: smart, but simple.

At EMC Outdoor, we know that you want your billboard advertising to be at the best locations that can be found in the areas you are considering. That’s what brought you to your search on the internet today. Simplify your search with EMC’s billboard experts. We have specialized in finding strategically placed billboard locations for 24 years.

Every available billboard in the markets you are considering is available through EMC Outdoor.

Ready for a proposal? Contact us today to get started.

See ALL of the billboards to consider from one source.

Through our service you have access to the ENTIRE billboard inventory available in the areas you are looking to advertise in. We’ll show you everything that is available based on your budget, negotiated for best value. We will also produce and manage your campaign to ensure that your billboard advertising reaches your target audience. From search and proposal, to production and installation, to display time management, we'll handle it all.

Make our billboard network yours: ANY billboard, ANY market.

Our presence in the outdoor advertising industry keeps us in constant contact with both small and large billboard vendors in ALL markets, making us a one stop shop for billboard placement throughout North America and elsewhere. Save yourself precious time and money by having an experienced out-of-home media agency find the best billboard locations and value that can be found for you. We will use our leverage to negotiate a great rate for your campaign.

Chobani used a national billboard program to help propel them to #1 in their category. Read more…
billboard advertising for Chobani Greek yogurt
Subway used billboards and other out of home media to dominate southeastern markets. Read more…
Billboard advertising for Subway Restaurants

How effective is billboard advertising?

Adding out of home media, and billboard advertising to your media plan can significantly increase your reach into a market, and your ability to connect to your target audience. While other media platforms are losing traction do to fragmentation of advertising channels, out of home is thriving due largely to its time tested ability to deliver high visibility, cost effective programs. Out of home is also ideally suited to work in synchronicity with mobile platforms and social media.

When OOH is added to a media plan, it can increase reach of the overall campaign:

  • • TV campaigns by 18%
  • • Radio campaigns by 45%
  • • Web campaigns by 68%
  • • Social campaigns by 212%

Source: Touchpoints USA Billboard Study, 2012

7 out of 10 Adults have seen an OOH ad in the past month, and out of those 18+ who have seen an OOH ad:

  • • 41% are more likely to learn about the brand being advertised.
  • • 55% use mobile/social media to share information while viewing an out-of-home ad campaign.
  • • 70% say out-of-home is very or somewhat likely to influence a purchase.
  • • 58% search the web as a direct result of seeing an ad.

Source: Touchpoints USA Billboard Study, 2012

Understanding how billboards are measured:

Since 2010 the measurement of outdoor advertising has undergone a revolution. Gone are the days when billboard advertising had its own completely unique (and often confusing) system of measurement. With the introduction of Out of Home Ratings (OOHR) billboards can now be measured in media currency that is consistent with other channels like TV, radio and print. Learn more about OOH Ratings here.

Billboard Advertising: FAQ's

Well, …pretty much everywhere.

We've executed out of home campaigns in 49 states. (There's a special bonus prize if you can guess which one we haven't worked in yet.) We've done everything from single market dominations, to multi-market national campaigns, and everythign in between.

Planning some out of home? Chances are we've worked in the markets you are researching, and can save you time, and simplify the process.

In a hurry? Send a quick email about your plans, goals and needs ... or call us today at 610.353.9300.

Learn more about our agency and our team…

How much does billboard advertising typically cost?

The costs for billboard advertising can vary greatly depending on the market, the media, and the locations involved. In other words Ottumwa, IA is not going to cost the same as Times Square. Given the wide range of variables, an out of home plan can range from $5,000 to $500,000. But don't worry, we can help. With a few details - like markets, targets and timing - we can supply you with some realistic planning rates to get started.

Contact us for more information, or a full proposal.

We have a long (and strong) history with billboard advertising.

We've been placing billboards for over 24 years, and have a strong track record conducting successful campaigns for our clients. Along the way there have been some watershed moments. You can see a few of them here.

Our History…

We don't own any billboards (or any other Out of Home for that matter).

And that makes us a perfect partner to help with your outdoor advertising. We are not tied to any particular media, or set inventory of locations. We don't have a "product" that we're trying to "sell" to you. Instead, we provide our clients with an unbiased, objective overview of all the billboard locations, and other media choices available. We craft a comprehensive plan, strategically designed to maximize your budget, and your reach.

Learn more… about how we can help.

Why use EMC Outdoor?

Why should you use our service for your outdoor advertising?

It comes down to three fairly simple reasons: Experience, Simplicity, and Value.

Our goal is to simplify your out of home media planning, and to bring significant, real value to our clients, both in terms of time savings and hard costs. We will use our extensive out of home media buying experience and capabilites to research, plan, negotiate and execute your billboard advertising, and to make the process painless and effective for your team.

Learn more…

Outdoor advertising provides a wide array of choices:

Out of Home advertising is much more than just billboards, from traditional media, to non-traditional, to digital, to experiential - Out of Home media can provide numerous platforms to reach your audience. If you're thinking about billboards here a just a few of the options you should probably take a look at.

Digital Billboards
digital billboard advertising icon
Posters
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Gas Station Ads
gas station advertising icon
Truckside Ads
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did you know?
24+ Years OOH Experience
We're thrilled to be in our 24th year! This billboard for the launch of the Sci-Fi Channel way back in 1992 was one of our earliest campaigns.
did you hear?
did you see?
See a few highlights from some of our favorite out of home campaigns.
get in touch:
610.353.9300
5074 West Chester Pike
2nd Floor
Newtown Square, PA 19073
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