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"Commuter Rail & Subway"
There’s an old saying in outdoor advertising that “seven words is one too many”. It’s a way of conveying that simplicity and laser-focused design is one of the key elements to a successful outdoor advertising campaign. The best out-of-home makes the most of that idea by making its simplicity its strength.
When Roche wanted to make sure they had a big presence at the ACR convention in Philadelphia they turned to EMC for the full palette of outdoor media to dominate the event, and reach attendees at multiple locations during their stay.
Airport Dioramas and Branded Luggage Carts reached attendees as they were arriving [...]
When Boost Mobile needed to amplify their presence in key markets throughout the U.S. they turned to EMC to tap into the power of outdoor. Boost’s target area was over 20 markets, as diverse as Flint MI, Boston MA, Nashville TN and Miami FL — each bringing its own unique set of challenges while providing [...]
When the super-high-tech internet security company Trend Micro, wanted to announce their new personal internet security product to the Atlanta audience their agency Philip Johnson Associates turned to the low-tech power of outdoor to dominate the market, and EMC for it’s outdoor expertise. The lynch pin of the campaign was a market wide program of [...]
