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CURE: From Targeting Trade Shows to General Markets

CURE: From Targeting Trade Shows to General Markets

by Caitlin Campbell | Feb 17, 2017 | Billboard Advertising, Daily Updates, Event Marketing, Featured

Trying to target a general market as well as trade show attendees can be tough. That’s why CURE, Pharmacy Times and their agency turned to EMC Outdoor for an OOH solution. CURE came to EMC for help with targeting a trade show in Chicago. The medical publication...
ACAAI: Taking sponsorship visibility to new heights across San Francisco

ACAAI: Taking sponsorship visibility to new heights across San Francisco

by Caitlin Campbell | Feb 2, 2017 | Daily Updates, Event Marketing, Featured

The American College of Allergy, Asthma and Immunology tapped EMC Events to plan and execute city specific outdoor and indoor promotional sponsorship opportunities. Our Trade Show Marketing team worked closely with the organization and the exhibiting advertiser TEVA...
Legacy Campaign: Nortel, “What Do You Want the Internet to Be?”, 2001

Legacy Campaign: Nortel, “What Do You Want the Internet to Be?”, 2001

by Caitlin Campbell | Oct 11, 2016 | Airport Advertising, Banner, Event Marketing, Mobile Billboards, Non-traditional Media, Traditional Media

As we’ve been going through our 25th year in out of home, we’ve been taking a look back at some of the campaigns that helped shape our agency. This is not only helped shape our agency, but maybe helped shape the internet. Using out of home media to reach...
Steelhouse Media: Reaching Cannes Lions 2016 Attendees with Out of Home

Steelhouse Media: Reaching Cannes Lions 2016 Attendees with Out of Home

by Caitlin Campbell | Aug 16, 2016 | Airport Advertising, Billboard Advertising, Event Marketing, Featured, Traditional Media, Transit Shelters

Trying to target an international event overseas is difficult, especially when dealing with international media and currency. That’s why Steelhouse Media and their agency turned to EMC Outdoor for an Out of Home solution that could help them effectively target...
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