Driving Early Renewals: How OOH Advertising Supercharged the US Passport Renewal Campaign

by Jonathan Megahey | Jul 24, 2024 | Airport Advertising, Billboard Advertising, Featured

Out of Home advertising is a powerful medium not only for promoting products and services but also for public service messages. The US Department of State recently activated a nationwide campaign to raise awareness about passport renewal processing times, encouraging...

Supporting Veterans Through Powerful Out of Home Advertising

by Jonathan Megahey | Apr 26, 2023 | Billboard Advertising, Featured, Traditional Media, Transit Shelters

Out of Home advertising has the power to go beyond promoting products and services and make a meaningful contribution to addressing pressing social issues. One campaign that exemplifies this potential is Rush Road Home’s recent activation in Chicago, which aimed...

MLB Flagship Store: Scoring Big in-Store Traffic

by Jonathan Megahey | Mar 16, 2023 | Billboard Advertising, Commuter Rail & Subway, Daily Updates, Featured, Taxi Advertising

New York City, NY – The MLB Flagship Store in Times Square opened its doors in 2020, marking a significant moment in the world of sports retail. Major League Baseball turned to EMC, leveraging over 30 years of expertise, to design an effective Out of Home advertising...

V!brant Suicide Prevention Promotes the National 988 Lifeline with Out of Home

by Jonathan Megahey | Mar 7, 2023 | Billboard Advertising, Daily Updates, Featured, Traditional Media

Out of Home advertising can be more than just promoting products and services. It can also be a powerful tool for advancing the public good by providing a platform for important messages. One example is the recent activation of V!brant’s Suicide Prevention...

Peacock: Creating Hype and Turning Heads for Series Premiere

by Jonathan Megahey | Sep 26, 2022 | Billboard Advertising, Daily Updates, Experiential Marketing, Featured, Wrapped Vehicles

Since 1983, decades after plastering Hollywood with mysterious billboards bearing her name and Barbie-esque silhouette, the self-made urban legend can still be found zipping through the streets in her signature Pink Corvette.  Angelyne remains a hyper-local...

FEMA Helps Ease the Burden of COVID-19 With Out of Home

by Jonathan Megahey | Jul 20, 2022 | Billboard Advertising, Bus Advertising, Commuter Rail & Subway, Daily Updates, Wrapped Vehicles

The COVID-19 pandemic severely affected lives around the globe. Isolation, contact restrictions, and economic shutdowns completely transformed individuals everywhere. Our most recent Out of Home activation for the Federal Emergency Management Agency (FEMA) utilized...