by Matthew Noll | May 19, 2014 | Daily Updates, Event Marketing, Guerrilla Marketing, Mobile Billboards
When restaurant chain Corner Bakery wanted to increase awareness across the Los Angeles market while driving traffic away from their competition, they turned to EMC Outdoor for a campaign of mobile billboard advertising that would provide high visibility, as well as...
by Matthew Noll | Nov 23, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards, Non-traditional Media, Street Teams
Trying to effectively reach targeted audiences can prove to be difficult. Sometimes you need to tap media channels outside of your own — even if you’re one of the best digital marketers around. HubSpot, a leader in digital strategy and marketing, partnered with EMC...
by Matthew Noll | Oct 1, 2012 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards, Non-traditional Media
We just wrapped up a season long campaign helping Anheuser-Busch promote one of the new members of their product line — Shocktop — to baseball fans in San Francisco. The campaign was designed to reach Giants home games and ran for a large part of the 2012 season....
by Matthew Noll | Jun 4, 2012 | Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards
Mobile Billboards continue to be a great way to reach event attendees — like race fans at the Indianapolis 500. Mobile billboards can take your message directly to your audience, whether they are race fans, music fans, doctors at a medical meeting, or business...
by Matthew Noll | Nov 3, 2011 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards
So you really want to engage with consumers? Why not play some video games together? That’s just what Metro PCS is doing in Atlanta. They’re using a digital display vehicle as both a branding tool, and a way to interact with customers in a fun and...
by Matthew Noll | Feb 15, 2010 | Daily Updates, Featured, Guerrilla Marketing, Mobile Billboards, Scooter Advertising, Street Teams
Boost Mobile was on hand to reach the huge crowds in Miami for Super Bowl XLIV. Boost used a variety of media to reach the mobs of fans that descended on south Florida, including Scooters, Walking Billboards, and Mobile Billboards. By using mobile media, Boost was...
