What is Experiential Marketing, and Why Is It Effective?
What Is Experiential Marketing? Experiential marketing is exactly what the name implies—it’s...
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Tag: Experiential Marketing
Reaching Prospective Students with Out of Home Media
Competition for higher education recruitment is fierce. They can optimize marketing by reaching prospective students with Out of Home media.
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Chicago Market Facts
Estimated reading time: 4 minutes Welcome to the next installment in our monthly series, where we...
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5 Reasons to Include Out of Home Media in Your Marketing Plans
Building a comprehensive, multi-channel media plan can be a challenge. Finding a mix of channels...
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Out of Home Media Trends for 2022
As we launch into the new year it’s time to take a look at the Out of Home media trends for 2022....
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Reach Event Attendees With Out of Home Media
As tradeshows and conferences are beginning to come back we thought it would be a good time to...
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Out of Home Media Planning for 2022
The past 18 months has been a roller coaster for the advertising industry, and for the Out of Home...
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#MoveTheSphinx Earns Experiential OBIE Award
EMC Outdoor is pleased to announce that their work done in conjunction with Philadelphia agency Brian Communications on behalf of the Penn Museum on their “#MoveTheSphinx” campaign has been awarded a Bronze OBIE in the Experiential category.
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What Does Experiential Look Like When Everyone is Online and at Home?
Experiential marketers and event planners are used to creating contingency plans, even if that means changing course to reach audiences online and at home.
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A Message from EMC Outdoor CEO, Betsy McLarney
EMC Outdoor remains committed to providing the best outcome for you, our client, through these challenging and changing times.
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6 Trends for Experiential Marketing in 2020
Experiential marketing comes down to one thing: giving customers a memorable experience. Here are some experiential marketing trends we expect this year.
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5 Trends for Trade Show Marketing in 2020
Trade show marketing trends for 2020 reflect changes we’re seeing in audiences, technology and new ways to experience and connect to brands or products.
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