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Hansen’s Natural Beverages: Using Out of Home to drive Social Media

Hansen’s Natural Beverages: Using Out of Home to drive Social Media

by Matthew Noll | Feb 10, 2021 | Daily Updates

As we continue to celebrate some of the more notable campaigns we’ve executed over the past 30 years we’re taking a look at an experiential campaign for Hansen’s Natural Beverages that took a novel approach at the time – using their Out of Home to drive social media...
Legacy Campaign: LYFT – Brand Building with Digital Out of Home

Legacy Campaign: LYFT – Brand Building with Digital Out of Home

by Matthew Noll | Jan 22, 2021 | Billboard Advertising, Fitness Club Media

This is another post in our series of legacy campaigns looking back at some of the notable milestone campaigns over our 30 year history in Out of Home media. Back in 2014 when rideshare services were still a fairly new thing, and Lyft was an up-and-coming contender...
Chobani: Building an Emerging Brand with Out of Home Media

Chobani: Building an Emerging Brand with Out of Home Media

by Matthew Noll | Jan 12, 2021 | Daily Updates

This year EMC Outdoor is turning 30! To celebrate that milestone, we will be sharing some of the major campaigns that we’ve worked on over the years that helped build our agency. Campaigns that brought new advertisers to Out of Home, helped build brands, created...
Marshall University: Boosting Camaraderie with OOH

Marshall University: Boosting Camaraderie with OOH

by Jillian Cowden | Mar 6, 2020 | Billboard Advertising, Experiential Marketing, Featured, Traditional Media

As one of West Virginia’s oldest public universities, Marshall University’s roots run deep. The commonly used hashtag #MarshallUFamily and catch phrase, “Sons and Daughters of Marshall”, speaks to the university’s welcoming community and legacy of...
Nossi College of Art: Recruiting Creatives with OOH & Digital

Nossi College of Art: Recruiting Creatives with OOH & Digital

by Jillian Cowden | Feb 3, 2020 | Billboard Advertising, Featured

The college enrollment period was in full swing and Nossi College of Art wanted to increase the number of applicants among local high school students and potential transfer students throughout Nashville, TN. Our strategy was to implement an integrated campaign of...
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