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Our Recent Work: Creative and strategic out of home advertising campaigns

Posts Tagged ‘national campaign’
Earth Fare: Targeting Stores Across the Country
Earth Fare: Targeting Stores Across the Country

Trying to target several store openings across multiple markets around the country can prove to be difficult for some advertisers.
That’s why Earth Fare and their agency turned to EMC for an OOH solution that could find the best solutions to target a 3-5 mile radius around each opening store within a market.

CURE: From Targeting Trade Shows to General Markets
CURE: From Targeting Trade Shows to General Markets

Trying to target a general market as well as trade show attendees can be tough. That’s why CURE, Pharmacy Times and their agency turned to EMC Outdoor for an OOH solution.

Everest College: Reaching Potential Students with Out of Home Media
Everest College: Reaching Potential Students with Out of Home Media

Trying to target specific demographics across multiple diverse markets around the country can be a time consuming task. That’s why Everest University and their agency turned to EMC for an OOH solution to target these specific groups within each market. This campaign reached targeted campuses across the country, using a variety of OOH media, tailored […]

Legacy Campaign: Nationwide, “Life Comes At You Fast”, 2004
Legacy Campaign: Nationwide, "Life Comes At You Fast", 2004

As we enter our 25th year in out of home, we thought it would be fun to take a look back at some of the campaigns that helped shape our agency. This is the first installment in a series of legacy campaigns that we will be sharing throughout the year to celebrate #EMC25years. In July […]

SoFi: Reaching your target demographics with Out of Home
SoFi: Reaching your target demographics with Out of Home

When you need to reach a very specific target demographic, and you need to do it in multiple markets across the U.S., and you need to have the campaign up and running in about 3 weeks, what do you have?  A perfect recipe for out of home advertising and a great reason to work with […]

Stevi B’s: Committed to the power of outdoor advertising
Stevi B's: Committed to the power of outdoor advertising

One of the best testaments to the effectiveness of outdoor advertising is when advertisers continue to make it an integral element in their marketing plans.  That’s just what restaurant chain Stevi B’s has done over the past several years, continuing to use out of home to build brand awareness regionally, and to drive traffic locally. […]

Using billboard advertising to Tweet about Greek yogurt.
Using billboard advertising to Tweet about Greek yogurt.

At EMC we’re really excited to be part of the launch of an extensive new out of home advertising campaign by the popular greek yogurt – Chobani. Billboard advertising is a major component in their new nationwide campaign, and the outdoor portion covers over 15 markets from New York, to Miami, Chicago, Los Angeles, Seattle […]

Boost Mobile sends a message with no roaming charges!

When Boost Mobile needed to amplify their presence in key markets throughout the U.S. they turned to EMC to tap into the power of outdoor. Boost’s target area was over 20 markets, as diverse as Flint MI, Boston MA, Nashville TN and Miami FL — each bringing its own unique set of challenges while providing […]

Outdoor advertising reaches a receptive audience, or “It’s cold and grey — let’s go to Mexico”

It’s January, it’s cloudy and cold and you would like nothing more than to get away to a sunny beach in Mexico. That’s just what AeroMexico is counting on as it reaches out to audiences across the U.S.   With this campaign running nationwide in eight major markets (and growing) it’s a great example of […]

EMC manages an extensive mobile out of home campaign in battleground states during Obama’s final push to the White House.

We were tapped by Obama for America to manage a multi-state out of home campaign that would help get voters to the polls where the competition was tough.  At crunch time, Obama’s marketing team turned to the out of home palette — recognizing that outdoor advertising offers some of the best ways to take a […]

Scott Scooter Tour spreads wisdom (and paper towels) across the country
Scott Scooter Tour spreads wisdom (and paper towels) across the country

Our “Dichonario” tour crossed the country with Scott, to help reach out to the Hispanic community with a team of branded scooters carrying interactive digital kiosks. The scooter teams traveled to 6 states and 30 markets while also delivering Scott brand products.

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