Tag: summer events

Summer Vacation: Reaching tourists in major markets with Out of Home

This summer between Memorial Day and Labor Day, Americans will take over 600,000,000 long distance trips (TripAdvisor). Combine that with the fact that in 2015 leisure travelers in the U.S. spent over $650 billion (US Travel Association), it becomes clear that there is a strong marketing opportunity in tourist areas during the summer that is just waiting to be tapped.

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