You partner with an expert, an OOH agency that has the neccesary knowledge and experience in international markets to execute an effective campaign.
Through an exhaustively researched media combination that included street furniture, taxis, and mobile billboards that circulated between the airport, attendees hotels, and popular tourist areas, Lilly had a dominating presence throughout the city for this important event.
STRATEGY: Reach event attendees at an international medical conference with out of home media.
TACTICS: Lilly used both traditional and mobile out of home to ensure that they could reach attendees at multiple points during their stay.
RESULTS: Lilly created a powerful event marketing campaign, and avoid all the logistical complications and pitfalls of an international media buy by partnering with and out of home expert.
Outdoor advertising is what we do every day. And, it's the ONLY thing we do everyday. These are just a few examples of the successful campaigns we've executed for our clients.
T-Mobile used experiential to recruit potential employees, read more...
ATT used projection media to help launch their 4G service, read more...
Riverbed used airport media to target business decision makers, read more...
ComEd created a unique live mobile advertising space in Chicago, read more...
Kona used a wall of surfboards to take their message to the beach, read more...
Lane Bryant used digital OOH to help announce the opening of their new flagship store, read more...
MetroPCS used digital display vehicles to play video games with their audience, read more...
The City College of San Francisco used OOH to boost enrollment during a critical period, read more...
Peapod used digital display vehicles to take their brand on the road to key markets, read more...
Boehringer Ingelheim used a variety of OOH media to reach attendees at a key medical meeting, read more...
Cosi used mobile out of home to reach their target audience, and launch their new fall menu, read more...
Subway used a variety of OOH media to dominate the Atlanta market, read more...
Alcon used a spectacular mobile wallscape to create buzz at a major event, read more...
Boost Mobile used a wide array of OOH media to target events, read more...
The full palette of event media created a dominant footprint at a major event, read more...
Mobile billboards helped drive traffic to new store locations, read more...
AeroMexico tapped the full palette of OOH media in numerous markets read more...
Concordia used market wide OOH media to raise awareness and boost enrollment, read more...
The Learning Experience used out of home to drive enrollment in multiple markets, read more...
Neuro used a variety of out of home media to dominate the Boston market, read more...
Tampico Beverages used OOH to help drive a 62% retail sales increase, read more...
Nova Scotia Tourism tapped the full palette of out of home in Boston read more...
Tivo used a wide range of media to dominate the San Francisco market, read more...
Nationwide tapped the full range of OOH media for their "Life Comes At You Fast" campaign, read more...
TravelZoo created an interactive event in Times Square with a digitally equipped street team, read more...