Looking for a way to give your campaign a head-turning edge or have your brand interact with an audience? Ask us about street teams. Unique and always fun, street teams can deliver your message with a personal and human touch. They also make a great complement to more traditional media running simultaneously.
Street teams can literally walk right up to your audience say "Hi!", and then engage in a one-on-one brand experience, distributing promotional items, and collecting information. They also offer a unique opportunity to bring your creative to life. With a creative use of props and attire street teams can be created to mirror your advertising creative.
Street teams can also be equipped with a wide variety of peripheral media, from the simple — like giant inflatables, or protest signs — to the complex — like wearable digital displays or hand held projectors.
Non-traditional outdoor ideas like street teams are one of the best reasons for tapping EMC. Let our outdoor experts help you present something new and out of the ordinary to your client or team.
TraveZoo wanted to make a big splash in Times Square to mark the occasion when they got to ring the NASDAQ opening bell. Their street team employed both low-tech (free coffee and snacks) and hi-tech (wifi iPads to sign up consumers for email deals) to interact with both tourists and New Yorkers.