Mall Advertising:Media that reaches audiences directly at the point of sale
Reach consumers on their path to purchase with Out of Home media that will intercept them while they are in a shopping mood.

Mall advertising can put your message in front of people from all walks of life as they head to these popular retail destinations for shopping and entertainment.

Today's malls are busy and upscale advertising environments full of excellent opportunities to make contact with your target audience. Located at entrances and key traffic locations, mall kiosk displays provide great visibility. These large backlit displays are frequent destinations for visitors using the directory.

In addition to traditional dioramas, many malls are now incorporating digital displays. These high definition screens allow advertisers to use full motion video to create dynamic and engaging content. Other media options to supplement your campaign, and to reach shoppers at multiple points during their trip can include: Door and window clings can greet shoppers as they arrive. Banners create a dominant presence in larger open areas. Floor graphics can be placed near elevators, directories, or other key traffic points. And, full table top wraps can be placed in the food court where your message will spend an extended amount of time with your audience.

Contact us to learn more about the variety of media options available in malls.
Mall advertising was included in a comprehensive out of home media mix employed by Nationwide Insurance. Read more…
Mall Advertising for Nationwide Insurance
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